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Why Automattic spent $50M on Texts.com
December 18, 2023

Why Automattic spent $50M on Texts.com

Reading Time: < 1 minutes

Listen here or wherever you get your podcasts.

Hello, and welcome back to Equity, the podcast about the business of startups, where we unpack the numbers and nuance behind the headlines.

This is our Wednesday show, where we sit down with a key topic and dive deep into it.

You may recall that Automattic bought all-in-one messaging app Texts.com for $50 million back in October. Well, we had questions, not just about the deal, but also the state of the written word online. So, we brought on Matt Mullenweg, the CEO of Automattic and co-founder of WordPress, along with Kishan Bagaria, the founder of Texts.com, to talk about the transaction and what it means.

Alright, sit back, hit play and have some fun with us! We’re back on Friday with our news roundup!

Reference: https://techcrunch.com/2023/12/13/why-automattic-spent-50m-on-texts-com/

Ref: techcrunch

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